A+I revision

Institutions and Audiences: British Film from M Taylor

A+I revision

Use this website to revise A+I - lots of resources about audience and institution, an amazing revision guide, info about Mad Max and Ex Machina.

Mr Smith's Audience and Institution blog

A+I revision

Recap the key areas for the exam

How digital movies are screened and distributed

How tech has shaped film making

Digital distribution

Impact of media ownership on range of products

Technology and Mad Max

The Making of Ava

Case study preparation

Ai mock feedback 2 from Sarah Ghost

Mock feedback and structuring your answers

Ai mock feedback from Sarah Ghost

A+I - Proliferation of hardware and content / technological convergence

Ai 6 film industry1 from Sarah Ghost

A+I lesson - Proliferation of content and hardware

Ai 5 film industry from Sarah Ghost

A+I lesson - Exhibition and Consumption

Ai 4 film industry from Sarah Ghost

Half term homework

There are a number of issues facing the operation of cinemas in the UK.

You can read about those issues at Cinema UK.

Choose three key issues that are of interest to you.

Produce a short summary for each issue, covering:

• What the issue is?
• Why is it an issue?
• How exhibitors are trying to overcome, deal with or manage the issue?

Marketing campaign questions

Consider these questions fully - with explanations - when planning the marketing campaign of your two films.

• USP?
• Target audience?
• Marketing to attract a specific audience:
• Which magazines/newspapers would you advertise in?
• Which magazines/newspapers would you try to get features/articles in?
• Which TV programmes would you try to get features/interviews on?
• What promotions could you run? What sort of products appeal to the target audience?
• On which websites would you place banners, clips or links?
• How would you use social media?